Your story, where your community reads it
Digital news books and press pieces that put your business in the local conversation — produced, designed and distributed with the same care as the rest of your marketing.
Built with the same AI precision as everything else we make.
Earned attention, owned story
A news book tells your story in a format people share: the opening, the milestone, the product launch, the community moment. It earns the kind of attention ads can't buy — and it lands with your message, on your terms.
Full production, not a press release template
Research on the angle, writing in your voice, design to your brand system, layout for screen and print. Real details, not boilerplate. Distribution to the local outlets and channels where your target audience actually reads.
Earned attention is the kind of attention ads can't buy.The news book thesis
Another thread in the same story
The news book uses the same ICP, the same keywords and the same brand system as your site, your social and your ads — so every touch reinforces the next.
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Same ICP
The same ideal customer profile targets the news book as it targets your site, social and ads.
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Same keywords
The same search terms shape the story, so the piece lands where your audience is already looking.
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Same brand system
Design to your brand system, so the news book reads as unmistakably you.
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Every touch reinforces the next
One story, carried across every channel — so nothing you publish works against the rest.
What's your story right now?
Tell us the opening, the milestone or the launch you want the community to hear. We'll plan the news book around it.